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www.networkshe.com47Too BUSY to be NEGATIVEKristin and Maren Hellenga talk to Network She What would you want your legacy to be?That thanks to my story and CoppaFeel! people check their boobs and therefore save many lives, and that despite cancer being a scary prospect you can live a happy and fulfilling life.Maren Hallenga, Co-Founder, Fundraising and Communications ManagerAs twins how do you both cope about what has and is happening to Kristin. You hear about twins being able to feel the others pain, does it ever happen? Because we've grown up together in the similar ways, have had the same friends, similar interests, same schools etc, we are very similar people and have mutual appreciation and understanding of each others thoughts and feelings. There is nothing sci-fi about us and we're not telepathic but we're incredibly close and have a strong bond, which has cemented even stronger since Kris was diagnosed. Because Kris lives well and happily and is very much getting on with her life, there is no reason for me to feel down or angry with the cards we've been dealt. It wouldn't seem fair or right for me to do so. We work hard and make the most of any great opportunities that come our way. We definitely live with more of a 'why not' attitude now than we used to.weak and needed the support. Now that I am feeling better and have monthly treatment that doesn't make me unwell, I think we all just get on with life and continue as though there isn't anything wrong with me. How do you stay so positive? I'm too busy to be negative! And being negative wouldn't get me very far and is bad for the soul. Positivity gets things done, without it, I wouldn't have come as far as I have with CoppaFeel! and I certainly wouldn't have managed to inspire so many others to get behind the message. I get a bucket load of love and support from my friends and family who treat me like any other person that means a lot to them, which allows me to lead a relatively normal life!You have secured a number of high profile celebrity supporters, what difference has that made and why do you feel they have come on board? They have come on board because they have genuine belief in what we're doing and trying to achieve. We're a charity with a unique message but so many people are affected by breast cancer so it's not hard to garner support from people. The celebrity supporters help with getting the message out to a large audience. Through them we can reach our target audience far more quickly.Kristin Hallenga, Founder and CEO of CoppaFeel!Had you ever heard about the importance of having to 'feel your own boobs' prior to your diagnosis, had you ever examined yourself prior to diagnosis? No, I had never been told by anyone to check my boobs and because of this, I hadn't ever thought to do so either. Breast cancer was something I thought only happened to older women.Did you feel ill, what prompted you to go to the doctors initially?I felt a lump at the top of my boob. I thought it was strange and unusual so I let my mum and sister feel it. They both told me to go and get it checked out by my GP. This was the first time I was told there was nothing to worry about. I went to China to work and travel and whilst I was out there I started to get other symptoms such as searing pain and eventually bloody discharge. How does your mother cope knowing her daughter is terminally ill?It has been very hard for mum, of course. But she is also built from strong stuff and lives with as much hope as I do. When I was first diagnosed and went through gruelling treatment I depended on mum a lot as I was so

48Network She I Autumn/Winter 2012All you need to know about boobs"Earlier in the year I was lucky enough to meet a brave young woman fighting breast cancer that was only detected because of the awareness Kris has created with her charity CoppaFeel! Kris is such an inspirational young woman, who whilst fighting an incredibly brave battle of her own has made it her mission to educate people on the importance of checking their breasts regularly." Fearne Cotton, CoppaFeel! Patron2010 saw the charity's first full year of operation. Kristin was the deserving recipient of the Pride of Britain award in 2009, casting her and the charity into the national media. The Coppafeel! award winning Boob Hijack Campaign spread the word to ten music festivals in the UK and had a targeted presence on 14 university campuses across England in their first ever breast cancer awareness month.Highlights of the campaign were hijacking Lorraine Kelly's breasts live on her morning show, projecting the CoppaFeel! Boob Hijack logo onto the Angel of the North's breasts and a viral campaign on Bangbabes using the voice of X Factor, Peter Dickson, which received more than 200,000 hits.Social media played a key role in facilitating the campaign. Coppafeel! received 9,556 unique visitors to the website during the campaign month, as well as receiving 9,506 facebook page views and 2,015 new 'Likes' totalling 7,118 in year one.2011 saw CoppaFeel! hit the ground running with Fearne Cotton & Dermot O'Leary agreeing to spread the boobie love as their official celebrity patrons! Celebrities get on board to help spread the messageBreast cancer is the most common form of cancer in the UK with 47,500 women and 300 men diagnosed each year. It is the second most common cause of death from cancer in women in the UK, claiming 12,000 lives each year. And if that wasn't enough to get you coppin' keep reading.. Breast cancer is the second most commonly diagnosed cancer in women under 35 years. 20 - 24 years: 21 new cases diagnosed and 1 death annually. 25 - 29 years: 163 new cases diagnosed and 11 deaths annually. 5% of diagnosed cases are already at Stage 4 - there is no Stage 5. Nine out of 10 women diagnosed with Stage I breast cancer survive the disease beyond 5 years. One out of 10 women diagnosed with Stage 4 breast cancer survive the disease beyond five years. Mammograms are not effective for younger women due to their denser breast tissue. Mammograms are offered free to women aged 47 - 72 years. Early detection is the best form of defence against Breast CancerFACTFILECoppa load of this